Simplifying business verification in Europe
Reducing manual entry and giving business control over their stakeholder information.
Company
PayPal
Project
EU KYB
Focus
UX Content Strategy, KYB, Business Verification
Improving the verification experience for businesses
By incoporating a third-party provider and giving users control over the extracted information, we created a more transparent and efficient verification experience. This approach helped reduce manual effort and made it easier for businesses to understand and confirm their stakeholder information.
Reducing friction in business verification
We worked on improving the Know Your Business (KYB) flow for users. The big pain point for users was manually filling up stakeholder information within the business. Our solution was to incorporate a third party provided to help users view, edit, and delete extracted users before they finalise the complete list inclusive of executives, authorised signers, and shareholders.
Making verification simpler and more transparent
The content approach focused on helping users understand the extracted information, guiding them on the next steps, and giving them confidence to review and manage their stakeholder list.
Explain the value
Clearly communicate how the third-party provider helps prefill stakeholder information, reducing manual effort.
Guide the next steps
Use straightforward labels and guidance to help users review, edit, or delete extracted stakeholder information before finalising.
Keep users in control
Reinforce that users can make changes to the list of executives, authorised signers, and shareholders before proceeding.
Reviewing and managing extracted stakeholders
The enhanced experience introduces third-party extraction to help users view, edit, and delete stakeholder information before finalising their business verification.
